Note how Google creates 4 very useful lists including cart abandonment, prior visitors, non-buyers, and specific product browsers.
Also that Travel, Education, and other industry sectors are in pilot testing.
This is a big advance in Remarketing in eCommerce.
http://adwords.blogspot.comMon, 24 Jun 2013 15:00:00 GMT
Google’s official blog for news, information, and tips on AdWords. … Today, we are excited to announce the launch of dynamic remarketing to all clients with a Google Merchant Center account. We are also currently piloting …
http://news.google.com<Mon, 24 Jun 2013 16:34:32 GMT
Google Rolls Out AdWords Dynamic Retargeting For RetailersSearch Engine LandIn another move to beef up its retargeting offerings–and take on retargeting platforms like Adroll, Retargeter and Mediaforge–Google is rolling out dynamic retargeting to all …
Originally from : https://support.google.com/adwords/answer/3124536
Using dynamic remarketing to show ads tailored to your site visitors
Remarketing allows you to show ads to your past site visitors and customize those ads based on the section of your site people visited. With dynamic remarketing, you can take this a step further, and show your site visitors an ad with the specific product they viewed on your site.